In a globalized world like the one we live in, it is clear that being in contact with people from other parts of the world is a reality. This is the reason why the services of a professional translation company are increasing. We don’t think about this many times, but these companies have an important role in your business because they directly affect your image. Today, many companies have or want to have an international presence, and the fact of transmitting their message in different languages is something that sets the competition apart. For this reason, we must avoid falling into the typical mistake of leaving the translations of your company’s website or documents to an employee who has an acceptable level of the language you want to translate it into.

Why? It’s clear. Translating doesn´t mean understanding a text in a different language and being able to keep a conversation. Translation is a much more complex profession, in which nuances, knowledge, research and adaptation to the target language are important.

Thanks to a professional translation, your company can make its way into new markets that would otherwise not be possible to access.

This is where professional translation companies come into play, where the translators are trained for this purpose to transmit that message from one language to another with precision, quality and without affecting communication.

When carrying out any translation, these professionals have learned to understand the original language with all its nuances to translate them to the target language. In addition, they take into account cultural peculiarities, adaptation to the different varieties of the language, and all this without forgetting who the final customer is. Moreover, a professional translation has strict quality controls that are put at the service of the client to ensure the satisfaction of their linguistic needs.

One of the peculiarities of professional translation is the area in which you work, for example, medicine, IT, etc. It is for this reason that experts in the area are used and the most appropriate documentation and research processes for this topic are set in motion.

However, a professional translation goes one step further with Language Services Providers (LSPs). Here, in addition to professional translations, IT and project management services are also offered, as well as content creation and internationalization together with many other services.

What are the benefits of translation?

• Being in contact with other professionals: This is a benefit in all the services that your company needs. If you surround yourself with professionals, you can relax because they will take care of your project to deliver it with 100% quality.
• Taking care of your brand: Your company’s brand must be adequately transmitted to the different markets. This aspect is considered in professional translation. In this sense, the translator will consider the brand’s vocabulary, a style book, personalised dictionaries, terminology selection and coherence, among others.
• Achieving the original text´s fidelity: It is a fundamental point that when we trust in a professional translation, we know that the text keeps fidelity to the original text. A translation company will take care of the desired tone and style so that the original text reaches the recipients just like the original idea.
• Removing cultural barriers: A professional translator will pay attention to the differences between the source and target cultures. Its object is removing the barriers that could affect the correct transmission of the language.
• Considering different variants: All languages have different accents or variants, and if we don’t take them into account when we make a translation, the message could be different to what we want to say. A professional translator will always consider these linguistic variants to provoke in the recipient a feeling of closeness that prepares them to consume that information in a better way.